{"product_id":"colgate-optic-white-purple-serum-40ml","title":"Colgate Optic White Purple Serum 40ml","description":"\u003cp\u003eColgate Optic White Purple Serum 40ml is a toothpaste booster designed to complement your daily oral care routine with a fresh mint and yuzu flavour. Its purple serum formula is made to help neutralise the appearance of yellow tones for a brighter-looking smile, while offering a smooth texture that glides easily over teeth. Suitable for daily use, this product is enamel safe and can be used alongside your regular fluoride toothpaste as part of a simple two-step routine. For best results, brush first with your usual toothpaste, then apply one pump of the serum with a soft-bristle toothbrush and brush gently for two minutes before rinsing. Compact and easy to use, it is a convenient addition to your bathroom shelf and a practical way to refresh your smile routine.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003ePurple serum formula helps reduce the appearance of yellow tones\u003c\/li\u003e\n\u003cli\u003eUse as a booster alongside your regular fluoride toothpaste\u003c\/li\u003e\n\u003cli\u003eRefreshing mint and yuzu flavour for a clean feel\u003c\/li\u003e\n\u003cli\u003eEnamel safe and suitable for daily use\u003c\/li\u003e\n\u003cli\u003eSimple 3-step routine: Pump, Purple, Smile\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eGlycerin, Water, Hydrated Silica, PEG-12, Flavour, Potassium Hydroxide, Benzyl Alcohol, Xanthan Gum, Tetrasodium Pyrophosphate, Phosphoric Acid, Cocamidopropyl Betaine, Sodium Saccharin, Cellulose Gum, CI 17200, CI 42090.\u003c\/p\u003e\u003cp\u003eCPP\u003c\/p\u003e","brand":"Colgate","offers":[{"title":"Default Title","offer_id":50294295462203,"sku":"91151","price":37.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0919\/9619\/3083\/files\/91151-691x691.jpg?v=1759223098","url":"https:\/\/www.cutpriceonline.com.au\/products\/colgate-optic-white-purple-serum-40ml","provider":"Cutprice Online","version":"1.0","type":"link"}